We give our agency partners a competitive edge in pitches, expand their range of services and help them deliver a more comprehensive service to their clients.
We work with agencies who want to add website analytics and/or usability testing services to their offering on an ad hoc basis.
What we offer
Training
We provide an excellent three-day analytics and usability testing boot camp for your team. We explain the theory and provide practical tools you’ll be able to use immediately. Your team will be more informed, more confident and more capable when it comes to supporting your client with data.
Pitches
We’ve helped agencies give their pitches a more convincing edge by conducting quick research on existing sites and services, or by building a data story and realistic KPIs around the solutions they want to sell.
Competency with data can make all the difference in a competitive pitch.
Dashboard and Report bundles
We can provide you with a comprehensive set of dashboards and reports that you can tweak as necessary (including rebranding) and provide to your clients. If you want to charge your clients for them we have no problem with that.
Reports cover traffic channels, ecommerce, SEO, conversion rate optimisation and website troubleshooting.
Retained services
In most cases, our training or pitch support tends to lead to an increase in business. That might be winning new data work for existing clients, or converting more pitches because of having a strong data angle.
In these scenarios we can help by offering our team of data analysts as an on-tap resource, enabling you to spin up a high quality, in-house analytics practice only when it’s profitable and sensible to do so.
Why us?
clients trust us
Clients trust us to know when a prospective agency knows what they're talking about in proposals and pitches. That gives us a unique insight into what distinguishes the good from the bad.
We’re discreet
We’re perfectly happy working as a white label resource for our agency clients.
This experience allows us to bring a pragmatism and understanding to the relationship that you probably won’t have from other suppliers.
We’re priced with your margin in mind
We’re only going to win work from you if you can make money from us. We can provide you with a day rate that you can mark-up with a reasonable margin, while ensuring the end cost to the client is still competitive in the market.
Our competencies and experience
We've worked across ecommerce, content publishing, and lead generation.
Each member of the One Further analyst team holds a Google Analytics Individual Qualification and has had exposure to a wide range of complex digital analytics projects from start to finish.
We pride ourselves on our communication skills. We work in a complicated, technical area but make sure that our recommendations address the issue at hand and are presented in a way that can be easily understood.